Did you know that as much as 97% of your current customers are likely to cheat on you with another brand? This devastating fact was revealed in 2016 by the global loyalty study which indicated that consumers are now less committed to their prefer...

2018.10.11 Read More

A recent study shows a great market need for shopping mall prepaid gift card

Buying gifts is a big pain point of customers
According to an online survey conducted by on of the largest Hong Kong’s shopping malls, Harbour City, among over 1,800 responses, nearly 60% of people need to give gifts over 5 times a year....


No Need to Take Out Your Wallet from Your Pocket to Get Cash or Card

Thanks to the modern technology, the consumers are given with more payment options other than traditional payment methods like cash or credit card. Nowadays, the consumers can make payments with their wearables/accessories, such as watch.To use w...


Despite Hong Kong Residents’ Hesitation to Digital Payment, Officials Remain Optimistic

In early July 2018, Hong Kong Productivity Council released the inaugural AlipayHK Smart Payment Popularity Index, which shows that shows 70 percent of Hong Kong customers had not used mobile payment method to purchase.
Despite the c...


India banking industry starts its way towards digital

Digitalization is transforming every business in the world, banking – this traditional sector – is of course not excluded.
Federal Bank Ltd is a major Indian private sector commercial bank and has more than 1,000 branches...




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